Mavic, French manufacturer of bike systems and rider's equipment came into being in 1889. Today, with over one hundred years of experience, Mavic continues to stride forward into the future. More than 300 staff help the famous yellow brand to progress - with a real passion for the sport of cycling.

Everything begins in the heart of the French Alps. In this ideal environment we ride as often as possible, either to develop future products or just simply for the pleasure of devouring those small mountain roads leading us to nearby mountain passes, or to pound the singletracks and sensational downhills of the Semnoz.

Mavic manufactures wheelsets, hubs, brakes, mudguards, cassettes, chain rings, headsets, computers, chains, stems, bars, cranks, and bottom brackets, but it is best known for light alloy rims. Recently, the company has expanded into producing technical shoes and apparel for cyclists.